Advertise with Fhana
Advertising
The Friesian is the oldest and most respected Friesian publication in North America. It’s content is targeted to both buyers and sellers of the magnificent Friesian breed and is the most effective, economical tool to reach current and potential clients. Because The Friesian is available to the general public, your advertising reaches Friesian enthusiasts who may not yet be members of FHANA.
Advertising Rates:
Black and White Advertising
|
1 x Annually
|
2-3 x Annually
|
4 or More x Annually
|
Half Page
|
$148.00
|
$140.00
|
$135.00
|
Quarter Page
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$93.00
|
$90.00
|
$85.00
|
Color Advertising
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1 x Annually
|
2-3 x Annually
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4 or More x Annually
|
Cover |
$1,200.00
|
||
Inside Front Cover
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$600.00
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$550.00
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$520.00
|
Inside Back Cover
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$575.00
|
$535.00
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$500.00
|
Back Cover
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$800.00
|
$740.00
|
$700.00
|
Full Page
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$500.00
|
$460.00
|
$430.00
|
Half Page
|
$260.00
|
$250.00
|
$240.00
|
Quarter Page
|
$150.00
|
$140.00
|
$135.00
|
Center Section
|
$1000.00
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$900.00 | $800.00 |
Advertising Guidelines:
What is Bleed:
This means the color of your ad will run off the sheet of printed paper before it is cropped to size in the magazine. You MUST have 1/4″ of overhanging color all the way around, on each side of your ad. This means the page’s finished size calls for 8.5″ x 11″, but your ad in Photoshop will actually be 9″ x 11.5″. Additionally, keep all text and important images well inside the finished 8.5″ x 11″ so that something is not cropped when the magazine is trimmed.
What is Creep:
As the magazine adds more and more pages in the center, especially ad pages with their full bleed and text perhaps close to the edges, the center pages are actually PUSHED out and will be cropped slightly smaller then the front pages. This is because we have a center stapled book at the present time. All advertisers, regardless of position of their color ads, should keep the issue of creep in mind when designing their ads and keep all text and critical images well within the finished page dimensions. Questions? Email the editor. It is better to find out about the details before you design the ad to avoid disappointment when it is printed.
The following programs are compatible:
- Photoshop – Mac, PC
- Adobe Illustrator
- InDesign (MAC)
Acceptable image files:
- jpg
- tiff
- bmp
- eps
Please do NOT send Microsoft Word image files.
Include all fonts, including printer and screen fonts, or save as a pdf.
The FHANA Resource Book
THE FHANA Resource Book is now available for order. This publication is good for all NEW and SEASONED members alike. Contact FHANA to obtain your copy today.
